The rentrée is well and truly with us. There’s no escape. It’s back to school, work and routine. Gone are the long lazy summer days of July and August. Yet, as well as being all about ‘returning’, the rentrée is also a new start or beginning. Aside from holidays, the French love nothing better than…
Mois : septembre 2013
English Copywriter in Paris: understanding the Rentrée
Definition Rentrée, Nom féminin : Reprise des activités après des vacances This can be loosely translated as the ‘going back’ after the summer holidays. Yet the concept doesn’t exist in the same way in Anglo-Saxon countries. The equivalent of ‘back to school’ is far more limited. La rentrée encompasses a way of life and a…